With this post I want to introduce you to the three businesses that have generously contributed to charity: water as part of the campaign I’m running. When making the decision to donate to charity: water, these sponsors knew that the project was not a “business opportunity,” something I was careful to emphasize. I imagine that what motivated them was the same thing that motivates you, me, and anyone else who gives to charity – a desire to do some good in the world, and a conviction that we each have a responsibility to give something back to the greater community we belong to.
Homonym: Helping People Find Their Way. When Rob Cardoso launched Homonym, it was an opportunity to synthesize a number of disciplines and develop creative solutions to help people get to their destination – whether walking in a public space or navigating a website. “We design information to make everybody’s life a little easier, wherever they encounter that information.” Read more >
Stormship: Understanding the Value of Teamwork. When you run a small business with just a few employees, you quickly learn the importance of working together as a team. That’s certainly the case with Mike Brennan and Anne Damphousse of Stormship. Their ability to work as “a caring and compact creative team” is likely one reason Stormship is still thriving after 20 years in business. Read more >
Happy, inc.: Building a Business Around Sustainability. Catherine Veraghen and Wes Evans founded happy, inc., with the intent to create a different kind of relationship with their clients. Having seen too many client/agency relationships go sour, Catherine and Wes knew that the traditional “full service” agency model did not always serve the best interests of the client: “We thought, it doesn’t have to be this way.” Read more >